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How to Reposition Your Business: Low Cost Vendor to Strategic Partner

November 1, 2012 by


Peter Schmitt, CMO of  Dialogue Marketing, discusses how the company dropped from $5 Mil/yr to $3 Mil/yr in recent years and the methods they used too recover.  Schmitt believes innovation and the use of the balanced score card methodology differentiate DIALOGUE MARKETING across their four vertical markets (healthcare, insurance, logistics, and inside sales).

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About Aldonna Ambler

Aldonna R. Ambler, CMC, CSP has earned the right to be called The Growth Strategist™. She has won over two dozen national and statewide “entrepreneur of the year” awards for the resilient growth of her international businesses across four recessions. More importantly, her midsized B-to-B service, technology, and distribution clients get on…and then stay on…the published lists of the fastest growing privately held companies. Ambler hosts a weekly peer-to-peer-to-peer online radio program.

Aldonna is also the Host of The Growth Strategist™ Radio Show on WomensRadio. The Growth Strategist™ Radio Show is a peer-to-peer broadcast that features interviews with CEOs and Presidents of midsized companies (typically between $20-$200 million/year) sharing success tips about the growth strategy-of-the-week. This show will identify the strengths, strategies and challenges facing these CEO's on a daily basis.