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Unite-To-Light and Fight Extreme Poverty

May 4, 2011 by

[HTML1] Unite-to-Light is an organization born from the work of Nobel-Prize Laureates, Engineers without Borders and University of California Santa Barbara’s Institute for Energy Efficiency.  They have joined together to design, manufacture and distribute solar-powered LED lights to the millions of people in the developing world who go without light.  Statistically, the lack of electricity is known to be tied with the lack of education, lack of health and extreme poverty.

Mr. Claude Dorais joins me to discuss the hybrid business system that has combined nonprofit with for-profit to make and distribute the valuable gift of light changing people’s lives around the world.  Hear how just a few people can make a very large difference globally.  Visit and “like” their Facebook page to join in the discussion.

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About Robin Eschler

Robin L. Eschler, the founder of Social Impact Marketing, started her career in developing foundational marketing strategies for companies of all sizes, from Fortune 500 to individual entrepreneurs and local businesses. She has developed and implemented international campaigns to launch high tech products and services and guided new business owners to successfully navigate the difficulties of growing a business.

Her life-long passion for helping others led her into nonprofit work for over a decade. Early on, she recognized the need for nonprofits to adapt to a rapidly changing world in which technology dominates and for-profit business practices are central to success. Her determination to help social causes in a sustainable way led to her creation of the Women's Radio show Socially Conscious Investing.

Impact investing in for-profits with a mission of social change such as the fight against extreme poverty is a blossoming business sector around the world. With the economic decline, it's clear that Wall Street requires change. Social impact investing addresses that need in a way that provides financial and social ROI.

As the Host of Socially Conscious Investing on WomensRadio, Robin's goal is to educate people about the growth of social impact investing and social venture. Interviews are conducted with socially conscious business experts including foundations and nonprofits, social venture investment firms, micro-loan organizations, investors, educators, authors and social entrepreneurs.

This show's mission is to help change the world through sustainable business practices that contribute to the economy, combat poverty, end hunger and provide better lives to all.

Twice, Robin has been recognized and received the highest honorary award that Rotary International gives, the Paul Harris Award, for service above self. Her community work has included developing local programs for disadvantaged populations such as foster children, troubled teens, and people with disabilities.

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