Survey Says: Gen Y Clean Freaks

April 6, 2011 by Tamara Bell

[HTML1] With spring in the air, thoughts may turn to scrubbing your home of the winter blues. But if you’re Generation Y, you’re more likely to be looking forward to cleaning those countertops and floors. A recent survey by the American Cleaning Institute shows that this generation overwhelmingly will be participating in the annual ritual of spring-cleaning this year.

On today’s episode of Keeping Up with Gen Y, Brian T. Sansoni, Vice President of Communication and Membership at the American Cleaning Institute, discusses the results of the survey that show Gen Y have a need to keep their living spaces clean, much more so than older generations. He also offers tips on the best ways to maintain a spotless home from top to bottom.

More about Brian T. Sansoni
Brian T. Sansoni is Vice President of Communication and Membership at the American Cleaning Institute, home of the U.S. cleaning products industry.

Since 2000, Brian has served as a spokesman for ACI and is responsible for the association’s media relations, government affairs, and consumer education activities. He also regularly speaks on cleaning product industry sustainability efforts and initiatives and is responsible for developing and promoting ACI’s sustainability programs.

Prior to joining ACI, Brian worked at the Grocery Manufacturers of America (now Grocery Manufacturers Association), the world’s largest association of food, beverage, and consumer product companies. He also spent more than eight years as a press secretary in the U.S. House of Representatives, serving as a spokesman for four Members of Congress, and worked as a radio news reporter in Pennsylvania and New Hampshire.

Brian is a graduate of Lock Haven University in Lock Haven, Penn., where he received a Bachelor of Arts in Broadcast Journalism.

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About Tamara Bell

Tamara Bell is the Founder and Editor-in-Chief of Y Gen Out Loud, a nonprofit, nonpartisan news organization that provides a platform for Generation Yto discuss national politics and public policy issues.

Tamara began her journalism career as a staff reporter for the Dallas Times Herald. A few years later, she moved to York, Pa., as a political reporter for the York Dispatch, covering local, state, and national government as well as writing investigative stories for the mid-sized daily newspaper.

A Texas girl at heart, Tamara returned to Dallas a year later to work as press relations director for the re-election campaign of U.S. Rep. John Bryant. The next year, she moved to Austin and the Texas Legislature, where she stayed for 15 years. While at the Legislature, Tamara worked for Democratic House members as Chief-of-Staff and Press Secretary, and as a Senior Policy Analyst for the Senate State Affairs Committee chaired by a Republicansenator.

In 1996, Tamara became co-owner of a political newsletter covering state issues and elections. As Editor-in-Chief, Tamara helped shape the weekly publication into a must-read for state officials, legislative aides, and lobbyists. More recently, Tamara wrote a regular column analyzing coverage by the Texas Capitol Press Corps for an online political publication. She also works as a lecturer in the Advertising Department at The University of Texasat Austin.

Tamara has also been a judge for the 2010 Bright Ideas Award given by the Texas Daily Newspaper Association, served as a panelist at the Society of Professional Journalists 2010 Region 8 Conference where the theme was How to Save Journalism, and has been a guest lecture for the Advertising Department’s Internship course, speaking about the jobs outlook for graduating seniors.

Tamara earned her M.A. and Ph.D. in Journalism from The University of Texas at Austin, and her B.A. in Journalism from Texas A&M University. She resides in Austin with her son, Jackson.

Tamara Bell is also the Host of Keeping Up with Gen Y on WomensRadio. Keeping Up with Gen Y offers discussions, interviews, and commentary about important issues of the day from the perspective of Generation Y (18-to 30-years-old). Aimed at all generations interested in learning about and inspiring young people, this show features professionals, experts, researchers, and members of Gen Y who share insights and experiences about the topics on the minds of today’s young adults.