“Your Book Is Your Hook!” – Suzy Welch, Julie Lenzer Kirk & Highlights from the WBENC 2010 Annual Conference

[HTML1]More about Suzy Welch
Suzy Welch is a best-selling author, popular television commentator, and noted business journalist.

Her New York Times bestselling book , 10-10-10: A Fast and Powerful Way to Get Unstuck in Love, At Work and With Your Family, presents a powerful decision-making strategy for success at work and in parenting, love and friendship. 10-10-10 became an instant success and is now published in 29 countries worldwide, and an updated version has been released in paperback. In addition, she is a contributor for ABC’s Good Morning America, and has been widely featured in major media outlets including The Today Show and Time Magazine.

Together with her husband Jack Welch, Suzy is also co-author of the #1 international bestseller Winning, its companion volume, Winning: The Answers, and The Welch Way, a weekly column on business and career challenges which appeared in BusinessWeek magazine from 2005-2009 and was published in 45 major newspapers across the globe by The New York Times Syndicate. In 2010, the Welches launched an online MBA program through Chancellor University.

On her own, Suzy has written extensively about work-life balance and other cultural issues for publications ranging from O, The Oprah Magazine to The Wall Street Journal. In addition, her candid and incisive commentary has made her a popular commentator on television programs including Good Morning America, The View, Morning Joe, Your World With Neil Cavuto, and Power Lunch.

Born in Portland, Oregon, Suzy received her BA from Harvard University in 1981 and then joined The Miami Herald as a reporter. She left daily journalism to attend Harvard Business School, where she graduated as a Baker Scholar in 1988. Suzy joined the Harvard Business Review in 1995 and was named editor-in-chief in 2001. During her tenure at HBR, Suzy was the author of numerous articles on leadership, change, creativity and organizational behavior, as well as the contributor to several books on management.

Suzy is the mother of 4 children and lives in New York City. She serves on the board of several non-profit organizations in the fields of education and homelessness.

More about Julie Lenzer Kirk
Julie Lenzer Kirk is an award-winning entrepreneur who is passionate about empowering others into entrepreneurship across the globe. She is a business owner, mentor, author, international speaker, community volunteer, and mother of two.

Julie founded her first company, a software and services firm, when her children were young and grew her business to multi-millions in revenues as she raised her children. After cashing out and selling her company-created software to a business partner, she began teaching entrepreneurship in the award-winning ACTiVATE® program, through which she discovered her passion for empowering women economically.

To further this passion, she recently co-founded a nonprofit, the Path Forward Center for Innovation and Entrepreneurship, which is taking on the international expansion of ACTiVATE.

Frequently quoted online and in print she is also the author of The ParentPreneur Edge: What Parenting Teaches About Building a Successful Business (John Wiley & Sons).

About Jennifer S. Wilkov

Radio show Host Jennifer S. Wilkov is a #1 international best-selling award-winning author and the creator of the From Thought to Sales in 90 Days™ Book Process. Jennifer has supported first time and seasoned authors and writers with the writing, getting published and marketing of their book ideas and projects as well as the building of their platform to raise their visibility to readers and the media.

She is also an award-winning freelance writer (2009 Silver Eddie Award for an article featured in Marie Claire April, 2009 issue) who has been quoted and whose writings have appeared in national magazines and newspapers.

Jennifer has sat on Boards of Advisors and spoken at major industry events including the New York Center for Independent Publishing, the American Society of Journalists and Authors, RT Booklovers Convention, Writers for New Orleans, Self-Publishing Book Expo and BookExpo America.

Through the years, Jennifer’s works have been endorsed by Jack Canfield, Mark Victor Hansen, Robert Allen, Barbara De AngelisTreehugger.com, publicists, literary agents, publishers, many in the field of green book publishing, her martial arts Senseis in Shintaido and Aikido, and many more.

Jennifer is also the Host and Executive Producer of the Your Book Is Your Hook! Show on WomensRadio. Your Book Is Your Hook! is designed to serve and support authors, writers and readers of books and other writing mediums. It showcases industry professionals and authors who share insights, experiences and wisdom about writing, marketing and publishing your book and beyond including Hollywood film, television, radio and more..